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HOP HEAD
Graphic Design
Design
Date
March 2022
Branding Project
Branding & Identity
Scenario: Hospitality and accommodation service
Proliferation of the sharing economy. Services like airBnB and strengthening alcohol rules are making it tougher for smaller cities and towns to maintain a positive, vibrant centre. To combat this issue, accommodation and hospitality providers have been challenged to create new engaging experiences for customers.
You are to develop the brand and identity for a new accommodation or hospitality service that will be part of an existing brand.










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